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Residences on First - Leasing Leads Campaign, SEO and PPC Advertising

The goal of the initial campaign was to build awareness of the new complex for the nearby population and capture the information of interested locals.

Facebook and Google Marketing Campaign

The goal of the Residences on First Campaign was to lease approximately 28 units post-construction. The results were initially positive and ad effectiveness and ROI were stable during the campaign. Once the campaign had finished daily users dropped significantly along with new leasing leads although SEO services continue to produce traffic and leads.

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